UCD (user-centered design)

Article: 3.5.2012

2GeeksThinking: Responsive Web Design

With so many devices being created in the consumer electronics world, creating a website for each device is not realistic. A better solution is to optimize for all devices, at once. Watch the Responsive Web Design video
 

Article: 5.5.2010

Operation: Overhaul

We're revamping our website! We're in the process of revamping our website, and that means time away from writing articles. Then it hit us... what's a great Tactical article to write about? Our design in progress, that's what! Continue reading “Operation:
 

Article: 4.9.2010

Drive your website development using SWOT Analysis.

What is SWOT? SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats. Traditionally, it's used to examine the business as a whole, for viability as an enterprise. But here, we're focusing on using it to discover how to improve your website.
 

Article: 3.15.2010

Surprisingly easy (and cheap) tools for online usability testing

How complete strangers can make you thousands of dollars in under an hour. What if there was a way to get complete strangers to help you with developing a more functional, higher conversion (money-making) website? There is! It's called usability testing (UT). Usability
 

Article: 3.9.2010

Make Your Website User-Centered: A tactical quick test.

Can you track what type of customers your getting? For many of us, this is the process we followed: "web need a website" >> build website >> hope for traffic. You might have started with web design (ourselves included) before we fully understood
 

Article: 3.5.2010

Creating a Culture of Testing, Part 2 of 3: how to do build a simple test.

Struggling to improve your website? Do it fast and easy. Last week we covered the value of creating a culture of testing. This week we're going to show you how to test simply, effortlessly, with incredible impact that will galvanize the troops and be super-fun
 
 
 
 

Analyze. Optimize. Awesomize.

We discover your most profitable channels, optimize for conversion, and build better widgets to reach out to your customers in new ways. More >