email marketing
Creating a newsletter or email campaign on your website is a powerful method to snuggle up to your ‘tribe’ of devoted followers. Start a following and feed them great content!
Article: 3.12.2010
The 7 Strategies… Strategy 6: Generate Sales & Leads
Intro > Step 1 > Step 2 > Step 3 > Step 4 > Step 5 > Step 6 > Step 7
How do you make sales online? It's not what you think.
Of course, the goal of any business website is to generates sales, or generate calls that lead to sales. But
Article: 3.3.2010
The 7 Strategies… Strategy 5: Stay in Touch
Do you know what the image is, above? You should - it's an RSS symbol. If you don't know what RSS is, read this article.
Staying in touch with your customers (or potential ones) is a critical step in maximizing revenue. Some customers are just not going
Article: 2.11.2010
The 7 Strategies… Strategy 2: Drive Traffic
What is 'Driving Traffic'?
In this second of 7 steps (or strategies), we'll talk about the traffic to your website. Note that this step is very close to
What is the benefit to you?
Traffic means potential customers. It's just like a brick-and-mortar store;

