Creative Writing
Methods and tools to help you write more creatively and efficiently.
Article: 5.17.2010
13 of the biggest redesign mistakes.
Since we're redesigning our website (promise, it's coming soon!) we've been doing quite a bit of research about the best way to redesign.
But often, like in many things, sometimes the best way to do the right things is to avoid doing the wrong things.
13
Article: 3.3.2010
The 7 Strategies… Strategy 5: Stay in Touch
Do you know what the image is, above? You should - it's an RSS symbol. If you don't know what RSS is, read this article.
Staying in touch with your customers (or potential ones) is a critical step in maximizing revenue. Some customers are just not going
Article: 2.24.2010
The 7 Strategies… Strategy 4: Build Trust
If you don't build trust, you're not gonna sell anything.
What is building trust?
How do you build trust on your website? Heck, how do build trust, period?
A great example is a money back guarantee. It used to work, but it's so overplayed that it might
Article: 2.17.2010
The 7 Strategies… Strategy 3: Be Sticky
What is 'Being Sticky'?
Ever get to a page and feel like the information reads like this? >>>
Other people feel the same way. Possibly about your website.
Being sticky is kind of a mindset. You have to think creatively, but understand the deep-rooted
Article: 2.11.2010
The 7 Strategies… Strategy 2: Drive Traffic
What is 'Driving Traffic'?
In this second of 7 steps (or strategies), we'll talk about the traffic to your website. Note that this step is very close to
What is the benefit to you?
Traffic means potential customers. It's just like a brick-and-mortar store;
Article: 1.28.2010
The 7 Strategies to Internet Marketing Success
An 8-Part Series? Really?
You better believe it. I want all of you out there to know how important this stuff is. this article + 7 strategies articles. This is the CORE of Internet marketing, what it's all about. This is how I look at all online promotion services.
It's

