By using methods like advanced segmentation and reporting, we can track what works and create a sustainable, profitable future.
Solutions We Create:
Track Visitors Across Domains
Do you have multiple websites or subdomains? It is critical to track visitor traffic from one website to another to understand true visitor behavior – and improve performance.
Optimize Key Landing Pages
EVERY page in your website is a potential landing page. We can use analytics to discover the landing pages with the highest bounce rate, then optimize those pages with better navigation, and deeper engagement.
Track Marketing Campaigns
By centralizing data into analytics on your website, we can track your campaigns across channels, to get a stronger correlate between one campaign and another.
Compare Revenue Streams
By comparing across inbound traffic channels (search engines, social sites, paid advertising, email campaigns) in analytics, we can uncover low-performing channels and focus on improving them.
Supporting Integrated Marketing Communications
We'll setup the right system to track integrated marketing communications. Your goal as a successful company is to have total metric analysis, where it gives you a complete insight on what marketing
ECommerce Analytics Tracking
Optimize the cart experience.
Shopping carts are typical problematic bottlenecks on product-based sites. We can setup and examine your cart conversion funnels and identify confusion or reassurance is needed to maximize sales.
Call Tracking Analytics
Better granularity on service based offerings.
One of the tough problems as a service-based business is tracking conversion through calls through leads. We can setup special call numbers that can track what page triggered the call, as well as tie those leads to a bottom line ROI.
Track Social Efforts And Touchpoints
Social sites can be a ‘black hole’ of metric data – very difficult to track in terms of ROI. It’s hard to put time and effort into something that you can’t measure for success. We can refine your analytics to measure ROI for those social channels.
