Archive for May, 2010

Article: 5.28.2010

Capturing the Essence of Business Vision – through Video.

Did you ever notice that you sound different on a recording... ...than when you're listening to yourself talk? Funny how that works, isn't it? It's a surreal experience, it's part you, part someone else. Recently, I hatched a plan. I'm always trying to find
 

Article: 5.28.2010

Greg’s Simple Filing System.

Hey, they can't all be about Internet marketing. Recently, I came to realize that I write a helluva lot about Internet marketing. I just hit the 50 articles mark, so let's change it up. Filing so simple you'll think it doesn't work. But it does. Filing is
 

Article: 5.25.2010

How to Setup a Social Media Marketing Battleplan.

What is a social media marketing battleplan? You know, the more we do social media marketing (SMM) for customers, the more we realize where it fails, especially if clients are doing the day-to-day maintenance themselves. Frustration (don't know if it's working), Boredom
 

Article: 5.22.2010

Hedonism, Apathy, and Laziness: A recipe for success.

In our vision article for Friday, I would like to share a particularly near-and-dear method of dealing with an ever-increasing-in-size work schedule. It's called the HAL method; Hedonism, Apathy, and Laziness. "Well," said Pooh, "we keep looking for
 

Article: 5.17.2010

13 of the biggest redesign mistakes.

Since we're redesigning our website (promise, it's coming soon!) we've been doing quite a bit of research about the best way to redesign. But often, like in many things, sometimes the best way to do the right things is to avoid doing the wrong things. 13
 

Article: 5.12.2010

A brilliant example of simple website visitor segmentation.

Hi there, folks. We gotta take a break and get some work done, so no BIG Functionalism article today! But we would like to draw your attention to an interesting site that we noticed recently brilliantly using the Functionalism principles (or at the very
 

Article: 5.10.2010

Google Analytics: Tracking “Router” Pages

<< See the Parent article on Functionalism Web Page Type #3: Routers. OK, it's Router page time! No, this isn't that funny little black or cool blue box that sits on top of your computer that makes your network go, this is a type of Functionalism page